One of the best on-line donation promotions I've seen

In Minnesota we have something every November called Give-to-the-Max day.  (Here is a link to Give-to-the-Max-Day).  (I think there are a few other places that have similar events.) While it gets a lot of donations, it also results in A LOT of donation request emails in the few days before GttMD.  So, nonprofits need to come up with creative ways to fight through the clutter to get to potential donors.  Here is the most creative on-line donation event I've seen (and it's from an organization in my n'hood)


    From:     The Playwrights' Center
    Subject:     Countdown to #NEWPLAY LIVE!

Join us online tomorrow, Nov. 16, for #NEWPLAY LIVE – a Playwrights’ Center project for Give to the Max Day! 

From 8:30 am - 10 pm (CST) tomorrow, nine talented Playwrights’ Center writers will tag-team to write a new play LIVE online. You will see every line, word, and keystroke as it’s written. But best of all, when you contribute to the Playwrights’ Center on GiveMN.org tomorrow – starting at midnight – you will also have the opportunity to contribute to the play! Depending on the level of your contribution, you can submit a word, prop, line of dialogue, a character and more – and then watch as the writers work your “play element” into the story – no matter how absurd. 

Log on tomorrow to have a whole lot of fun while supporting one of the best new play development organizations in the country. And help spread the word!

•  CLICK HERE to learn more about #NEWPLAY LIVE and watch the play unfold online.

•    CLICK HERE to visit our secure GiveMN.org fundraising page, where you can make your donation on Nov. 16 and receive the link to contribute your new play element!

And here is the 2nd best (another theater organization in my n'hood):

Hi Seward, I'd like give a little promotion for Bedlam Theatre's Give to the Max Day festivities.

As Bedlam's Development Associate, I will be placed in a cage for 24 hours of programming happening in the Bedlam Community Design Center in the Ivy Arts Building live video streamed from our website at Bedlamtheatre.org.

Additionally we will be going on a community bike ride to visit some of our friends in the Seward neighborhood going down the Franklin Avenue from around 11:00AM to noon with our livestream feed and hear about the great things they're doing. If you'd like to come with us on the bike ride, meet up with us at 9:45 at our address at 2712 E. 27th St. email wemakeit@bedlamtheatre.org let us know you're coming.

Come by and check out what's going on. We'd greatly appreciate your support.
http://givemn.razoo.com/story/Bedlam-Theatre